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LAB BLOG

16-Jun-2010

Creative Collaborations. LAB works with rising design star Iris Van Herpen!

Since scouting Dutch Design talent IRIS VAN HERPEN at one of our designer focus groups in 2008 we knew we were in the midst of genius.  After her first show in Amsterdam Iris was picked to show at the legendary ‘Blow Presents’ in London.  Being there at the start, LAB were lucky enough to nab a front row seat at Iris’s London Fashion Week debut “Radiation Invasion” – a show inspired  by the invisible electromagnetic waves  all around us! We noticed that Iris has that rare ability to use her thoughts and feelings about the world around her, and translate that into tangible, groundbreaking, and painstakingly well executed design concepts that push the frontiers of fashion.

Having encouraged a close collaboration with ECCO Leather, and watched her participate in the ‘hotshop’ design process, we’ve seen Iris grow into a real innovator in the fashion world and now an acclaimed couture designer. With an inventive mind, a ‘can do’ attitude and openness to technology and a willingness to collaborate we see that this is only the beginning from the visionary Iris Van Herpen.  Watch this space!